RioTinto have a Taxes Paid page, which highlights the amount of taxes RioTinto has paid, as well as offering a wealth of related information. The page is easily accessible from the main navigation in the Our Approach area. This is a particularly timely website addition given the current furore over tax inequalities associated with large corporations.
The addition of a Taxes Paid page offers three main benefits to RioTinto:
- Establishes trust
- Highlights commitment to transparency
- Indicates pride in their dedication to ethical business practices
These three benefits garner audience connection and appreciation, which subsequently encourages the reader to continue to explore the website to learn more about the company.
